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Podcast: The Matthew Byrd Podcast
Episode: How to Build Trust Through Branding
Description: What does branding really mean, and why do so many businesses get it wrong?In this episode, Matthew sits down with Frannie Wilson, founder of Ampersand Studios, to unpack what actually builds a memorable, trusted brand—and why it has very little to do with logos, colors, or social media “hacks.”Frannie shares her 16-year journey as an entrepreneur, from accidentally starting a business during the recession, to pivoting industries, leading teams, buying out a long-time business partner, and redefining what sustainable growth looks like today.This conversation goes beyond marketing tactics. It’s about cl...