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Podcast: Small Business Growth Tools | Sales, Marketing and Mindset Strategies for Christian Women in Local Business
Episode: 103. Why Your Sales or Marketing Strategy Isn’t Working: Insights for Faith-Driven Small Business Growth
Description: Are you a Christian woman entrepreneur wondering why your sales or marketing strategy isn’t working? In this episode of How to Grow My Small Business, we dive deep into why many faith-driven business owners struggle with strategy execution—and how you can overcome these hurdles.Â
Often, the problem isn't with the sales strategy itself but with how it’s executed. We'll explore the Emotional Cycle of Change (ECOC), a powerful framework that reveals why small business owners quit or pivot too early, creating the illusion that nothing works.Â
You’ll learn the five stages of ECOC, w...