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Podcast: The Employee Advocacy & Influence Podcast
Episode: How TOPdesk Employees Outperform Paid Reach with Suzanne Meijer
Description: Discover how TOPdesk uses a dual approach to employee advocacy to drive authentic engagement and outperform paid media results.Want to know how your employee advocacy strategy really stacks up?Grab your FREE Employee Advocacy Health Check and see how you compare against your competitors here.In this episode, Lewis Gray and Elliot Elsley welcome Suzanne Meijer, Social Media & Employee Advocacy Specialist at TOPdesk. Suzanne explains how she manages a high-impact team of employee influencers to ensure the brand stays human and reachable.Listeners will learn the specific workflow for extracting...