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Podcast: The Jim Hill Media Podcast Network
Episode: Winnie the Pooh at 100: How Disney’s Most Gentle Icon Became a Merchandising Powerhouse (Ep. 83)
Description: As Winnie the Pooh turns 100, Jim Hill and Lauren Hersey take a deep dive into how Disney is kicking off a year-long centennial celebration and what the first wave of merchandise already reveals about the strategy behind it. From understated lifestyle apparel to a knit plush that collectors immediately zeroed in on, this episode explores why Pooh still resonates after a century. Then, Jim unpacks the surprisingly complex business history that transformed a simple bedtime story into one of Disney’s most carefully managed and profitable characters.
NEWS
• Disney officially unveils its Winnie the Pooh 100th anni...