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Podcast: Creator Upload
Episode: Fixatedโs $50 Million Creator Management Masterplan (feat. Zach Katz & Jason Wilhelm)
Description: Lauren and Josh sit down with Fixated co-founders Zach Katz and Jason Wilhelm to break down their massive $50 million raise from Eldridge. They discuss why the traditional management model is broken, how they are applying music industry tactics to creator content, and their recent acquisition of Ellify.Plus, we look at the latest earnings from Netflix and why they finally admit YouTube is their biggest competitor.What youโll learn:-- The Netflix vs. YouTube War: Why Ted Sarandos is finally taking YouTube seriously as a "first screen" competitor....