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Podcast: EARN THE RIGHT with Trevor Young
Episode: 312: POCKET PR ESSENTIALS / Unpacking public relations: Busting myths (and why it matters for your business!)
Description: This episode's featured track is POCKET PR ESSENTIALSÂ - your audio playbook for mastering PR, content and digital communications for your business, and personal brand.
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UNDERSTANDING PR IS KEY TO DOING IT WELL (AND GETTING RESULTS FOR YOUR BUSINESS)
PR is a weapon, but only if you understand how to harness its power for the benefit of your business (or cause or issue if that's your end game).
In this episode, we get down to tin-tacks, unpacking the concept of public relations, busting myths, and discussing what PR really is...