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Podcast: VinePair Podcast
Episode: Can Soju Ride the KPop Wave?
Description: Adam, Joanna, and Zach respond to a listener question about Soju: can the Korean spirit capitalize on the popularity of KPop (Demon Hunters or otherwise), Korean cuisine, and the like? Does the future for the spirit in America lie in traditional methods of consumption, or as the base for flavored RTDs and the like. Also: do most Americans even know what lychee tastes like? Please remember to subscribe to, rate, and review The VinePair Podcast on Apple Podcasts, Spotify, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for...