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Podcast: The Smart Marketer Podcast
Episode: Episode 259: A Product Alone Won't Save You
Description: Episode 259: A Product Alone Won't Save You (with John Grimshaw, Colleen Taylor, Adam Von Rothfelder & Parker Hilton) Episode Description You can have the best product in the world, but if you're not integrating it with the right brand identity, presentation, and customer insight, it's not going to win. In this behind-the-scenes episode from the Smart Business Systems course, you'll hear the real story of how the GigaLabs team launched a nootropic product in just 8 weeks, from nothing but a brand idea to standing out on the global stage. This episode features a dynamic conversation between...