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Podcast: The Financial Coconut Podcast
Episode: Do Loyalty Stamp Cards Still Work? We're Here To Find Out! [TBS 47 ft yuu Rewards Club]
Description: What if the loyalty programs you think you understand… are actually built on completely different rules?We sit with a man some in the industry call “the king of loyalty” - the CEO behind one of Singapore’s largest rewards ecosystems. With millions of members and over a million active users every month, he’s got a front-row seat to how consumers really spend, save, and stay loyal.And let’s just say… a lot of what businesses believe about loyalty? Might be totally wrong.Inside this episode, we unpack:Why “buy 10 get 1 free” work...