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Podcast: The Jim Hill Media Podcast Network
Episode: The Pokémon Effect: Why Collectibles, Cookies, and Theme Parks Are All Chasing Pikachu
Description: Jim Hill and Lauren Hersey dig into why collectibles are suddenly everywhere you look, from Disney merch shelves to grocery store cookie aisles and even inside theme parks themselves. This episode connects the dots between blind box culture, viral collectibles, and why companies like Disney and Universal are aggressively courting adult collectors and Gen Z fans. Along the way, the conversation builds toward a genuinely jaw-dropping realization about which media franchise quietly became the most valuable of all time.
NEWS
• Disney’s Zootopia 2 teams up with Pop Mart for blind box collectibles, tapping directly into the vira...