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Podcast: Startup To Scale
Episode: 14. Matt Beck and Hoppy Planet Acquires EXO Protein to Build Cricket Protein Category
Description: Crickets were all the rage in food a few years ago, and then seemingly dropped off the map. Not so said, Matt Beck. Learn how he founded Hoppy Planet Foods to make Acheta (Cricket) protein more accessible and then acquired EXO Protein to tap into a dedicated customers base. We talk about building a category that requires high education, overcoming an ingredient stigma, and what it looks like to acquire a company.Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to...