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Podcast: Unknown to Known presented by (ON CAM) Ready
Episode: How Showing Up on Social Media Led to Inside Edition | Shannon McKinstrie | UTK
Description: In this episode of Unknown to Known, host Jamie Maglietta sits down with strategist and former CNN colleague Shannon McKinstrie to break down how showing up consistently on social media led to a national media moment on Inside Edition.Shannon shares how authenticity — not perfection — helped her stand out in an era of AI-generated content, algorithms, and constant noise. From growing her presence on Instagram to using LinkedIn for thought leadership, this conversation is packed with practical insight for professionals who want to attract clients, press, and speaking opportunities.🎙️ In this conversation, you’ll learn:How pr...