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Podcast: Music Ally Focus
Episode: The future of record labels – with Midia's Mark Mulligan
Description: Ep. 175: Mark Mulligan of MIDiA Research joins us to talk about labels in 2026. It's jam-packed with great advice for labels of all sizes and ambitions, including:The value shift between labels and streaming platforms in terms of the 'ownership' of the music consumerHow labels should "specialise" - and what that means for the labels who try to do it allHe advocates for labels to 'nurture' artists with long-term artist development. He explains why – and how a label boss might need to justify a three-year slow-burn strategy when they're under so much pressure to deliver nowWhat revenue streams or op...