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Podcast: Systematic Leader
Episode: How to Engineer Customers on Repeat with Joanna Wiebe
Description: Most small business owners treat marketing like throwing spaghetti at the wall. You try Facebook ads. You update your website. You send out newsletters. Sometimes it works. Mostly it doesn't. And you have no idea why.
Joanna Wiebe has a different approach: treat marketing like an engineering system, not a creative guessing game.
As the founder of Copy Hackers, Joanna has spent years helping businesses build what she calls a "Copy Selling System". A repeatable assembly line that moves prospects from complete strangers to paying customers. No more random tactics. No more copying what worked...