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Podcast: This Week in Business
Episode: Super Bowl Advertising Trends, Creative Strategy, and Brand Competition
Description: Dr. Americus Reed, II, Wharton Professor of Marketing, breaks down the strengths, themes, and competitive dynamics of this yearβs Super Bowl ads, including the role of nostalgia, humor, artificial intelligence, and long-term brand storytelling. Hosted on Acast. See acast.com/privacy for more information.