Want to create an interactive transcript for this episode?
Podcast: The Fran Spielman Show
Episode: Chicago Chief Marketing Officer Michael Fassnacht
Description: Sun-Times City Hall reporter Fran Spielman is joined by Chicago's first Chief Marketing Officer, Michael Fassnacht. Together they discuss Fassnacht's role in rebranding Chicago amid challenging times. “If you look at the mayor and what she represents — her history, her background, her personality — people are very intrigued by that. They might not agree with everything. But, they’re intrigued and believe she’s authentic,” Michael Fassnacht said.