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Podcast: The Exceptional Sales Leader Podcast
Episode: The Revenue Runway with Kalen Cotto
Description: In this episode of the Exceptional Sales Leader Podcast, I am joined by Kalen Marie Cotto, a seasoned expert in digital marketing and revenue growth. We dive into Kalen’s unique journey from a military background to becoming an accidental entrepreneur. Her role as the founder of KMC Digital and author of “The Revenue Runway” positions her as an expert in helping businesses optimise their marketing strategies and maximise revenue. Kalen shares valuable insights on how small business owners can transcend their dependency on referral-based business and effectively use platforms like Google My Business and social media to gain tracti...