Want to create an interactive transcript for this episode?
Podcast: The AI in Business Podcast
Episode: How Recommendation Engines Actually Work - Strategies and Principles
Description: When we think of recommendation engines, we might think of Amazon or Netflix, but while consumer goods and entertainment might be the most prominent domains for recommendation engines, there are others. This week, we speak with Madhu Gopinathan of MakeMyTrip.com, one of the few Indian unicorn companies, about recommendation engines for travel companies. According to Madhu, MakeMyTrip's recommendation engine has to figure out the best hotels for customer given their destination, but recommending hotels to first-time users and those who don't frequent the site can prove challenging. How does a travel company's AI-based recommendation engine start...