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Podcast: MID-WEST FARM REPORT - MADISON
Episode: A New "Message" For Crop Protection
Description: As traditional pesticides lose their effectiveness due to regulatory changes and increasing pest resistance, growers are searching for a new way forward. GreenLight Biosciencesโ Jonathan Adamson tells Stephanie Hoff that RNA technology can control the pests that potato growers and other specialty crop farmers deal with regularly. Using RNA-based foliar pesticides, Greenlight Biosciences' products "send the wrong message" to invasive pests. In turn, these pests, like the Colorado potato beetle, will starve themselves.See omnystudio.com/listener for privacy information.