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Podcast: The Cheer Biz Podcast
Episode: You’re Building Your Pricing Wrong
Description: Most cheer gym owners don’t have a pricing problem. They have a pricing system problem.
In this technical episode of the Cheer Biz Podcast, Dan Cotton walks through how to set all star cheer tuition the right way so every team you run is financially viable and profitable. He breaks down the biggest mistakes gym owners make during tryout season, including mixing tuition with pass-through fees, setting enrollment minimums too low, and “fudging the numbers” because the true tuition number feels uncomfortable.
You’ll learn how to separate tuition (what stays in the business) from ass...