Want to create an interactive transcript for this episode?
Podcast: Tech Talks
Episode: The Assumption That Broke COVID Testing (And Why We Need Synthetic Humans)
Description: When the UK government rolled out COVID home testing, experts assumed 70-80% of people would return the kits. The reality? Only 30% did. So why do leaders consistently misjudge their audiences? David sits down with Alex Cooper, Electric Twin Co-Founder (ex-Army commander and former head of the UK’s testing program) to explore how his AI startup is using "synthetic humans" to eliminate market research blindspots.Join us in Leeds! Sign up for our Film Screening here.WhatsApp us your screen addiction breaking habits on +447392087344 !!...