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Podcast: TIQUE Talks: The Business Podcast for Travel Advisors
Episode: 197. Hot Take: How To Win Industry Awards
Description: Awards look impressive, but they are not the true measure of a thriving business. In this spicy Hot Take, Jennifer and Robin unpack the pressure to chase industry recognition, the relationship dynamics behind many awards, and why referrals, revenue, and client trust matter far more. They also share how to approach awards strategically, what judges are really looking for inside applications, and why tracking clear metrics makes the biggest difference. If you’re feeling discouraged watching others collect accolades, this episode will help you refocus on what actually moves your business forward. Hit play for the pep-talk you didn’t kn...