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Podcast: Business Growth Podcast
Episode: 438: How Product Brands Get Found by AI in 2026: AEO & GEO Explained
Description: Buyers aren’t just Googling anymore. They’re asking ChatGPT. They’re reading AI overviews. They’re looking for recommendations in conversational search and that changes everything for consumer brands.In this episode of The Business Growth Podcast, I’m joined by Leah Nurik. Co-founder and CEO of Brandi AI, the leading AI visibility and generative engine optimization platform. We break down what AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) actually mean, how they differ from traditional SEO, and what product brands need to be doing right now to sta...