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Podcast: The Ad Podcast
Episode: James Nord - Founder & CEO - Fohr
Description: James Nord is the Founder & CEO of Fohr (fohr.co), the first influencer/ambassador marketing agency and platform in the U.S., launched in 2012 in New York City. A true pioneer in the creator economy, he transitioned from Wall Street finance to fashion photography (shooting behind-the-scenes for Oscar de la Renta and Thom Browne, Inc.) after gaining massive fame as one of Tumblr's most-followed creators. Frustrated by the lack of structured ways for creators to connect with brands, he built Fohr to bridge that gap—focusing on authentic partnerships, genuine passion over vanity metrics, and programs like SEPHORA Squad (wi...