Want to create an interactive transcript for this episode?
Podcast: Content Marketing, Engineered Podcast | TREW Marketing
Episode: Inside the Industrial Marketing Summit: Takeaways and Future Plans
Description: Missed the Industrial Marketing Summit? Wendy and Lee recap the biggest takeaways and behind-the-scenes moments from the event and even tease a few plans already in motion for 2027. Tune in to hear what industrial marketers can’t stop talking about this week. In this episode, Wendy Covey and Lee Chapman debrief the recent Industrial Marketing Summit, sharing behind-the-scenes insights, key takeaways, and innovative strategies discussed at the event. One of the most notable changes since last year’s summit was the dramatic increase in AI adoption among industrial marketers. While only about 10% of attendees reported using...