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Podcast: The Brand Called You
Episode: Indrajit Lahiri, Founder of Foodka & Pickle Solutions Pvt. Ltd: Preserving India’s Culinary Stories Through Food Documentation
Description: In this episode, host Ashutosh Garg sits down with Indrajit Lahiri, the founder of Foodka and Pickle Solutions Pvt. Ltd., to unravel the extraordinary journey of a food documentarian who bridges the worlds of IT, entrepreneurship, and Indian culinary storytelling.Indrajit shares insights on his transition from corporate IT to food documentation, why story always comes before food on his channel, and what makes Indian cuisine one of the most varied in the world. Dive into the nuances of regional recipes, disappearing traditions, and the importance of context—plus discover what makes Bengali and Northeastern cuisine so un...