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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 583: Translating Mark Rober’s YouTube videos into a global product business – with Rachele Harmuth
Description: Building products to teach kids to love science and embrace failure
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TLDR
I’m interviewing Rachele Harmuth, Chief Product Officer at CrunchLabs, to discuss scaling a beloved STEM brand from viral YouTube content to hands-on products, classroom curriculum, and partnerships with platforms like Netflix. Rachele Harmuth shares her journey from toy design to product leadership and how CrunchLabs manages collaboration between content and product teams. She shares lessons learned on operationalizing brand values during high-growth expansion and the importance of building resilient creators who embrace failure. This episode is...