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Podcast: Under the Influence with Martin Harvey
Episode: Tell people what they need. Then give them what they want.
Description: Most chiropractors have experienced this moment.You assess someone.You know what the best recommendation would be.But something makes you hesitate.Maybe they seem financially stretched.Maybe they’re older with long-standing degeneration.Maybe they just don’t look like a “performance care” person.So you soften the recommendation.Or skip the bigger picture altogether.But that creates a problem.You’ve just removed their ability to choose.In this episode, Martin explains how to handle these conversations without feeling pu...