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Podcast: SaaS District
Episode: How to Automate Your Lead Generation On LinkedIn: Bootstrapping Expandi.io to $6M ARR in 18 months With Stefan Smulders # 153
Description: Stefan Smulders is a SaaS Entrepreneur, Forbes Business Council and Father of a 5-year-old son. He’s the Co-founder of Expandi, a cold outreach automation tool that helps B2B marketers and agencies to automate their lead generation efforts on LinkedIn. It is completely bootstrapped SaaS where his team grew it from zero to $6M ARR in 18 months.During this interview we cover:00:00 - Intro01:57 - Linkedin's Policy Change and How It Affects Outreach & Sales06:50 - The Future of Outbound Sales Sequences07:45 - Linkedin's Profile Score & Engagement11:43 - Getting Started on Cold Campaign18:01 - Linkedin Outreach St...