Want to create an interactive transcript for this episode?
Podcast: James Schramko Podcast
Episode: 1020 - The Power of Lead Magnets and Intent in Paid Ads: What’s Working Now with Paid Ads and Media
Description: 01:14 - James recognized Charley’s gift for paid ads and suggested he focus on that. Charley did, and it was a good call.06:01 - If you could access Charley’s expertise in media advertising, what would you ask him?07:37 - One of the first considerations in choosing ad campaign types is that platforms change.09:43 - Some businesses actually do quite well with paid ads on TikTok.11:35 - When it comes to paid ads strategy, timing matters, because of something called result compression13:26 - The advertising landscape is constantly changing, and...