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Podcast: Marketer of the Month
Episode: Snippet- Altaf Patel, VP, Data Analytics & AI at PepsiCo, Highlights a Major Challenge in Large Enterprises: Fragmented Intelligence.
Description: From Data Chaos to Clarity!In this clip, Altaf Patel, VP, Data Analytics & AI at PepsiCo, highlights a major challenge in large enterprises: fragmented intelligence.With countless dashboards and reports, decision-makers can get overwhelmed, sometimes to the point of ignoring insights altogether πTo fix this, PepsiCo is focusing on rationalization and consolidation, simplifying reporting while also tackling fragmented data spread across systems. Backed by investments in cloud and strong data foundations, the goal is to create a unified backbone tha...