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Podcast: IEN Radio
Episode: LISTEN: Why INFINITI's New Paint Materials Are Transported by Armored Vehicle
Description: Luxury vehicle makers have a way of upping the ante, with features that seem more and more unique, opulent and, perhaps, unnecessary.When INFINITI recently unveiled its newest QX65 SUV, it led with the vehicleās unorthodox paint color: dubbed Sunfire Red, this coating is described by the company as āsomething people will remember.āThatās because the rich paint hue, inspired by a "fiery morning sunriseā is said to be āinfused with real gold-coated glass flecks.āINFINITIās design team described the requirements of working with this very special paint, noting that INFINITIās suppl...