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Podcast: The CMO Podcast
Episode: Michelle Van Slyke (The UPS Store) | 'Tis the Season to Be Shipping
Description: Michelle (Cervantez) Van Slyke is the Sr. Vice President of Marketing & Sales at The UPS Store, a subsidiary of UPS and the nation’s largest retail network of shipping, postal, printing and business service centers. Michelle has held this role for nearly 12 years, leading all marketing for a network of more than 5,000 retail locations and overseeing their ambitious store redesigns to meet the growing needs of consumers.In this conversation, Michelle talks to Jim about how she and her team learn from store associates to better serve customers. She also talks about working with her...