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Podcast: Content Marketing, Engineered Podcast | TREW Marketing
Episode: Media Miniseries | Using Newswires in Your Media Strategy with Glenn Frates
Description: In the Content Marketing, Engineered Media Miniseries, we’re learning from media experts about how working with external news outlets and trade publications fits into your content marketing strategy. Today, we're breaking down news wiring services and covering -- what they are, when to use them, and how to use them to get your message across as effectively as possible. Through this Media Miniseries we've learned that there's a host of ways to get your information in front of your prospects. Newswires allow you to pay to wire content that you write over a public news line, so...