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Podcast: Maximum Lawyer
Episode: Episode 3: Branding
Description: In this episode Tyson and Jim discuss about things they both wished they had known when they started their firm.Branding: changing the name of your firm. KNOW your demographics, it will help you choose an adequate name. Putting your name on the firm's name is not always a good idea; donΒ΄t make everything about you, try to use the service you provide instead.Make sure you make up a system to take track of everyone who contacts your law firm. Build a database. Get your clients information, it will be of value. Use c...