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Podcast: The Spotlight Series - Don’t just survive, thrive!
Episode: How to delight your customers through inbound marketing with Bianca Dillon
Description: Bianca Dillon is the Founder of B:Content Marketing. She is a certified inbound marketer obsessed with digital technology. In this episode, Bianca and Nicola Steel discuss the magic of inbound marketing, lead nurturing and marketing automation.Key takeawaysThe importance of the buyer journeyHow to use inbound marketing to build trustHow to use marketing automationLinksBianca LinkedIn profile - https://www.linkedin.com/in/biancadillon/Website - https://bcontent.com.au/Blogs - https://www.hubspot.com/inbound-marketing https://www.hubspot.com/interactive-guide-to-inbound-marketinghttps://www.hubspot.com/wh...