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Podcast: The One Big Tip Podcast with Jeff Mendelson
Episode: E194 - Niche Marketing: How to Create Content That Converts | with Chris Pistorius
Description: Chris Pistorius didn’t intend to become a dental marketer at first, but his experience running a digital marketing agency showed him the value of specializing in a specific niche. He founded Kickstart Dental Marketing, published The Ultimate Guide To Internet Marketing For Dentists, and even hosts a podcast about the subject. In this episode of the podcast, Chris shares the importance of becoming an expert in your industry, his tips for writing excellent content for different platforms, and the best practices that all niche marketers can utilize in their own careers.Digital marketing agencies often try to...