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Podcast: Flow Rising
Episode: Crafting a Vision That Sells
Description: A Vision is Carried All the Way Down The Company Line Â
Crafting a vision statement can sometimes feel a bit odd when you are starting out. Â Â Mike Woeckener continues his discussion of writing for the future of your business. Â This week he shares how and why vision statements are so important. Â Â
Mike shares that, "the objective behind a vision statement is supposed to be a short paragraph and it guides you through the obstacles and tough places,...And it is actually what is your target? What is, you know, your five to 10-year or beyond? What a...