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Podcast: Powerful Ladies® Podcast
Episode: From YouTube Star to Clothing Brand Founder | Lanie Edwards | Life of Lanie, Cozier
Description: Lanie Edwards turned a passion for storytelling into a YouTube channel with more than 95,000 subscribers, sharing her life with humor, creativity, and authenticity. Inspired by her entrepreneurial family, she later launched Cozier, a custom loungewear brand she grew from her Los Angeles apartment into a thriving business. Lanie shares how she built her YouTube audience, why she left a corporate job to bet on herself, and the challenges of scaling a small brand from scratch. She talks about finding her creative lane, balancing personal and business content online, and how building a loyal community has been key to her...