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Podcast: Clickstarter: Australian Digital Marketing Podcast
Episode: Social Commerce is about to be a big deal
Description: Social media purchasing will skyrocket in popularity over the next few years, potentially opening up new markets for small enterprises.
According to a new Accenture analysis, social commerce is gaining traction. Yet this is nothing compared to the pace it will grow at in coming years. The report states that the expectation is that social media shopping will develop three times faster than traditional e-commerce over the next four years.