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Podcast: Startup To Scale
Episode: 27. Paid Social, Organic Social, and Influencer Marketing with Hart and Highland
Description: Building an effective marketing strategy is incredibly challenging. I talk with Arica and Kristen from Hart and Highland about how brands can build an effective strategy using a combination of Paid Social, Organic Social, and Influencer Marketing. My favorite quote from this episode: "You have the let go of the idea that you’re on Instagram to sell your product, you’re there to build your community."Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit...