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Podcast: Clickstarter: Australian Digital Marketing Podcast
Episode: Don't ignore reviews
Description: Customers trust recommendations from friends and family more than any other kind of online marketing and advertising, making solid online reviews more important than ever.According to HubSpot, 60% of consumers believe customer reviews are either trustworthy or highly trustworthy. This means that businesses with a high number of good reviews have a greater chance of influencing a client’s purchasing choice.