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Podcast: Ask the Right Questions, The Sales and RevOps Podcast
Episode: What Every Business Leader Needs to Know About SEO
Description: The reason SEO is still important today because it's great for lead generation or B2B sales.
When you're in B2B marketing, you have so many opportunities to market online or to market across digital channels - on Facebook, on LinkedIn, and other social networks.
You can target so many demographics, you know, hit any gender age, group professional you want.
One thing that other channels don't do for you is it doesn't really let you reach that consumer or that lead or that user when they're actively looking to purchase your...