Want to create an interactive transcript for this episode?
Podcast: The It Was a Thing on TV Podcast Network
Episode: Episode 231--CBS Sports ’90: The Dream Season
Description: Desperate times call for desperate measures. CBS' ratings were languishing in the late 1980s and early 1990s, so they spent a lot of money to acquire almost every major sporting event of 1990, plus the Winter Olympics of 1992 and 1994. Most of the events weren't that thrilling, the return on investment wasn't what was expected, and the Dream Season of 1990 was closer to a nightmare.