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Podcast: After Hours Entrepreneur with Mark Savant
Episode: AJ CASSATA - Clear Niches Lead to Great Leads
Description: #192: Want better leads? Want to get on calls with people that actually want what your selling? Want to build a community of raving fans?This episode is going to give you exactly what you need.AJ Cassata is an absolute genius when it comes to lead generation in 2022. He is the founder of Revenue Boost and has helped tons of people generate more leads.At it's essence a great business thrives when it identifies it's core audience. This isn't always easy. It takes time, it takes data, it takes empathy.In...