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Podcast: The Glossy Podcast
Episode: J.Jill CEO Claire Spofford: 'We're keeping the focus on what's new and full price'
Description: More than seven years after working at J.Jill as CMO, Claire Spofford returned in February of 2021 to take on the role of CEO.“I already knew a lot about the customer and how connected and engaged she is with the J.Jill brand – that’s a strong foundation for any business,” Spofford said on the latest Glossy Podcast. “Plus, its premium casual positioning in the market is really relevant now. And there were all the fundamentals of it being a great brand with heritage.” Indeed, J.Jill is more than 60 years old. But Spofford has moved fas...