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Podcast: Dropping Bombs
Episode: Guest: Craig Johnson. Wild Ass. Episode 111 with The Real Brad Lea (TRBL).
Description: In the 111th episode of Dropping Bombs, Brad Lea chats with Craig Johnson. Craig is Co-founder of Wild Ass Motorcycle Air Cushions, an aftermarket motorcycle seat designed with a series of air chambers that redistribute a rider's weight for superb comfort. While Craig supplies easy rides, his path to success has been difficult. Almost immediately after production started, Wild Ass was hit with a patent infringement lawsuit that drained the company's time and resources. But, there's a lesson learned for every obstacle overcome. Here are a few highlights from today's episode: The importance of...