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Podcast: Keep Optimising
Episode: Email Marketing: Scale your DTC Marketing impact with Lifecycle Marketing with Josh Chin
Description: Josh Chin is the CEO of Chronos Agency, and host of the eCommerce Profits Podcast. He’s all about scaling DTC brands with lifecycle marketing – across the email, SMS, and push marketing channels. Using lifecycle marketing Josh and his team drive an average revenue lift for their clients of 23%, and are generating 8-figures in monthly trackable revenue across email, SMS and push marketing. With performance like that – who better to talk about exactly how to make your lifecycle marketing work for you.We discussthe role of each of the lifecycle marketing channels (email, SMS, apps, push...