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Podcast: The SaaS Revolution Show
Episode: How to improve Demand Gen for your SaaS business, with Chris Walker (Refine Labs)
Description: Chris Walker is the Founder and CEO of Refine Labs, a progressive demand generation agency that challenges the status quo in B2B marketing. Refine Labs executes tactics that align with how consumers actually buy instead of generating fruitless leads. Before launching Refine Labs, Chris led marketing at two B2B firms where he built the foundation of his unique perspective on demand generation. Chris also hosts the State of Demand Gen podcast where he shares tangible advice and tactics alongside today’s top B2B marketers.
Chris joined Alex Theuma on an exclusive founder members only workshop as part of...