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Podcast: Rocketship.fm
Episode: Product Journeys: Youtube
Description: When it was launched in 2005, according to co-founder Steve Chen, Youtube was designed as a way for people to upload videos of themselves talking about the partner of their dreams. Co-founder Jawed Karim also talked about YouTube’s romantic origins. “We even had a slogan for it: Tune in, Hook up.”Despite offering to pay women $20 to upload videos of themselves to YouTube, nobody came forward, forcing Chen, Karim and co-founder Chad Hurley to adopt a different strategy.Today we explore the epic pivot Youtube took just ten days after launching, that set it on course...